22
Sep
HKTDC Mainland China Digital Marketing Practice – How to choose the most suitable promotion strategy?
by HKTDC
658 people viewed this event.
Free
To develop the mainland market, it is crucial to understand the business environment, consumer behavior of customers, and the promotional models in the mainland. This webinar invites Mr. Choi, the strategic consultant of Source Network Media, Ltd. to discuss the positioning, target groups, and operational skills of the “self-media” platforms which is a new trend in Mainland China. Choosing the most suitable promotional strategy for a business and improve its effectiveness.
HKTDC
The Hong Kong Trade Development Council (HKTDC) is a statutory body established in 1966 to promote, assist and develop Hong Kong's trade. With 50 offices globally, including 13 in Mainland China, the HKTDC promotes Hong Kong as a two-way global investment and business hub. The HKTDC organises international exhibitions, conferences and business missions to create business opportunities for companies, particularly small and medium-sized enterprises (SMEs), in the mainland and international markets. The HKTDC also provides up-to-date market insights and product information via trade publications, research reports and digital news channels.